Project
profile
Jennifer Openshaw, president of Family Financial Network, created
a family-friendly budget kit that could be used on the computer and also manually,
using the softcover workbook. The package needed to be launched in a physical
format which clearly announced Jennifer's credentials, and which naturally
fit into the bookstore and software retail spaces where it would be sold.
Client Goals
Create
a complete package including CD with jewel case, softcover workbook, and software-style
box. Deliver to fulfillment house ready-to-sell.
Insure consistency of color between the 3 items while using 2 designers, 1 layout artist, 2 print vendors and a CD replication company.
Results
Little
Jackie Paper designed the interior workbook layout and coordinated all design
and production steps, acting as a single point of contact and billing for
all elements of this comprehensive package.
Family Financial Network Quick and Easy Budget Kit is now available in retail and bookstore outlets as well as direct from FFN.


c. jackie cuneo 2005.